About the book: 2017 / Nike is one of the world's most recognizable brands. The founder of the company, Phil Knight, is one of the richest people, although in his youth he could not afford to buy Adidas sneakers. 50 years ago, University of Oregon student and middle-distance runner Phil Knight borrowed 50 bucks from his father and began reselling sneakers from Japan. Today, Nike's annual turnover is $30 billion. And a pair of Nikes can be found in everyone’s closet, from the president to the teenager. Phil Knight is a man of mystery; he rarely gives interviews. This book is a confession about the creation of a company that managed to give a dream to millions of people..