About the book: 2014 / The author of the book, a famous marketer and winner of professional awards Bill Schley, used his experience and the experience of other successful entrepreneurs, and also studied the methods of elite US and Israeli military units to write this book. In addition, Graham Weston, the founder of Rackspace, the largest cloud service, took part in the work. He wrote a foreword, told the story of his company and shared valuable knowledge. The book reveals the essence of entrepreneurship and explains how to become Unstoppable in the world of modern business. The Expendables approach is based on accelerated preparation and the use of special emotional techniques. With this approach, you will be able to understand the essence of entrepreneurship, see the big and small picture of the business, and turn obstacles, risks and fear of failure into advantages. Published in Russian for the first time.