About the book: 2021 / The book by the editor-in-chief of the Book Industry magazine Svetlana Zorina is dialogues with prominent representatives of the industry. The Man of the Book - who is he? What does he breathe, what does he work for? How are book projects born, what does the work of a publisher, editor, artist, bookseller consist of, what is the main thing in the profession? These interviews turned out to be an educational book journey: we can lift the curtain and look behind the scenes of publishing, see how real masters create complex and incredibly interesting book projects. Get acquainted with book promotion technologies, learn about the problems that concern book lovers today. It is through the individual, her achievements and accumulated experience that a complete and multifaceted picture of the Russian book world is formed: from the formation of the modern book business in the early 1990s to the present day.