About the book: 2020 / Social network algorithms change with enviable regularity. Is it important to know them? Certainly! Need to keep up with updates? Undoubtedly. But let's be honest. You don’t write to surprise the Instagram robots, right? What's the use of knowing the algorithm for generating a Facebook feed if your posts are boring? People read you, not artificial intelligence. You want emotion, you want sales, right? Network algorithms change – people remain people. Learn techniques for creating compelling posts. Interesting, involving, causing a smile or sadness, a desire to act or stop. How to attract attention? How to get involved in reading? How to evoke the reaction you want? Read the book and find out. The publishing layout of the book is saved in PDF A4 format.