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MediaDB / «Strategic session: How to ensure the emergence of breakthrough ideas and innovative solutions to problems" Lisa Solomon, Ertel Chris: download fb2, read online
About the book: 2015 / Any company faces strategic problems, for example, increased competition in the market, declining demand on the goods and services offered, work in an unstable economic situation in the country. To develop a plan of action on these issues, it is not enough to hold a regular meeting and brainstorm - you need to hold a strategy session. The authors of this book, Chris Ertel and Lisa Kay Solomon, who have been helping leaders make strategic meetings more effective for 15 years, share their professional secrets. They reveal a list of effective tools for conducting a strategic session that allow you to involve all participants not only in an analytical discussion, but also in a creative and emotional process, which ensures the emergence of truly breakthrough ideas and solutions.