About the book: 2018 / The first book about the super popular Airbnb company, which revolutionized its industry. How did three ordinary guys manage to cause a “gold rush” in the tourism business and why did their service suddenly turn into a whole social phenomenon? The author of the book offers a look behind the scenes of Airbnb and see how the company was created. In this book you will find: An understanding of what makes a product widely popular; The secret of the company that allowed Airbnb to become the owner of the largest “room stock” in the world; Tips from the creators of Airbnb on the solution crisis situations; Inspiration for creating and running your own business.